While it's nice to be able to get these beers at the current tesco prices, it will not last and I for one will not be too sorry to see it go.
I was in drinkstore yesterday stocking up and helping my not so local offy out. It seems that Sierra Nevada are not too happy about it because they are selling way below cost and they don't even do that in the UK it seems.
Actually maybe drinkstore and the like should stock up at tesco and when the prices go back to normal they win. Probably not that simple..... <!-- s:) --><img src="{SMILIES_PATH}/icon_smile.gif" alt="

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Personally I don't think below cost selling of any product should be allowed as only mega retailers can affo
*unless minimum pricing only affects the macro stuff being sold for €1 a can type offer, as long as it does not increase the cost of craft beer then it's fine.