Oh it is not worth €5.70, don't get me wrong but each beer needs a markup and since the Dungarvan beers are not cheap to buy in the first place, they can't be expected sell them on at a much lower percentage than normal just so people will actually buy them.
When Dungarvan are able to bottle cheaper and pass the savings on then the price will drop.
I suppose the real question is, how much are they going for elsewhere, like B&C for instance?
Is O'Haras not €5.75 in B&C and a similar price in the off license to Dungarvan? - Not including Tesco of course.
In fact a lot of the Irish bottles in B&C are €6 so €5.70 is in fact a [b:2x2li5px]good value[/b:2x2li5px] when faced with that fact.