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Apologies that I can't refer to an ROI or NI establishment's site, but this is one that happens to be conveniently close to my route from work to home. They feature their beer selections prominently, and send out e-mail updates on about a weekly basis that update what's available and what's in reserve waiting for a tap line to open up, and sometimes mention that the keg of one or another draught is close to empty.

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&amp;quot;Mill Rat&amp;quot;:3o2to8hg wrote: They feature their beer selections prominently, and send out e-mail updates on about a weekly basis and what's in reserve waiting for a tap line to open up, and sometimes mention that the keg of one or another draught is close to empty.[/quote:3o2to8hg]Dead simple, and free; yet nary an Irish retailer (with possibly the sole exception of Realbeers.ie) could be bothered with the effort. The Porterhouse mailing list sends special events e-mails every couple of months, but heaven forfend they actually bother saying what beers they currently stock.

&amp;quot;TheBeerNut&amp;quot;:3263s075 wrote:

&amp;quot;Mill Rat&amp;quot;:3263s075 wrote: They feature their beer selections prominently, and send out e-mail updates on about a weekly basis and what's in reserve waiting for a tap line to open up, and sometimes mention that the keg of one or another draught is close to empty.[/quote:3263s075]Dead simple, and free; yet nary an Irish retailer (with possibly the sole exception of Realbeers.ie) could be bothered with the effort. The Porterhouse mailing list sends special events e-mails every couple of months, but heaven forfend they actually bother saying what beers they currently stock.[/quote:3263s075]

Possibly Irish retailers (with the exception of realbeers.ie as noted) don't recognize the market requirement for this sort of craft beer service and since it isn't competitive enough there isn't a need for them to provide this service? I'd like for them to be more interactive as well, but if the majority of their sales just come from Heineken, Carlsberg, etc. and everyone else is selling them at the same price usually then there isn't much difference in the market overall and therefore little need to differentiate yourself from the next guy except for the occasional macro sale to get you in the door?

&amp;quot;jspruit&amp;quot;:10phuucb wrote: if the majority of their sales just come from Heineken, Carlsberg, etc. and everyone else is selling them at the same price usually then there isn't much difference in the market overall and therefore little need to differentiate yourself from the next guy except for the occasional macro sale to get you in the door?[/quote:10phuucb]True, theough the other side of that is that a lot of them are genuine enthusiasts who know a lot about good beer and enjoy selling it. If raw market economics were all that mattered they wouldn't bother selling anything other than the mainstream products.

I'm sure the likes of Bubble Brothers aren't similarly dependent on Blossom Hill and Turning Leaf to survive, but they're still putting the effort in to raise awareness of their niche products and build a market around them via the Internet.

We just joined your group, and we will try to put up regular posts with new products as they arrive, its very difficult to do everything when you have a shop to run

Welcome aboard, and it's great to see you.

[quote:1itzym7e]its very difficult to do everything when you have a shop to run[/quote:1itzym7e]Sure aren't yiz twiddling your thumbs after 10pm these days? <!-- s:wink: --><img src="{SMILIES_PATH}/icon_wink.gif" alt="" title="Wink" /><!-- s:wink: -->