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"RichieH":170rtsvc wrote: yah, isn't it from loike, donnybrook?[/quote:170rtsvc]

A few years ago a few Leinster fans started a campaign to drink Leinster brewed Harp as opposed to Munster brewed Heineken. Diageo provided a couple of kegs for Kiely's and we all had a night on the Harp. Doesn't taste that much different to Heineken in my opinion. However Diageo switched their promoted brand to Guinness from the next season.

The buying Diageo/Heineken beers provides more jobs approach is a short term approach though. It's similar to the shopping in Tescos supports local jobs argument.

[quote:286dezul]TheBeerNut

Murphy's is a local brand. But I'd say you support more local workers and put more money into the local economy by drinking Heineken than you do drinking Franciscan Well beer. I'd be interested to see the numbers on that, though I doubt they're available.
[/quote:286dezul]
You want a back of the envelope calculation of some really random argument? With my reputation? Bingo

Diageo has sales of about 10 billion. They have about 20 thousand employees[/url:286dezul].

so each employee requires about half a million in sales (10,000 million in sales /20 000).
How many people would an Irish craft brewer with half a million in sales employee?

Diageo employes 2000 people in Ireland roughly[/url:286dezul]. But breaking down the figure for ireland is difficult as they brew for many countries here[/url:286dezul]

"brian_c":nkglmrf5 wrote: It's similar to the shopping in Tescos supports local jobs argument.[/quote:nkglmrf5]Au contraire, it's [i:nkglmrf5]exactly the same[/i:nkglmrf5] argument.

"a_friend_in_mead":nkglmrf5 wrote: How many people would an Irish craft brewer with half a million in sales employee?[/quote:nkglmrf5]Doesn't transfer because the tax take will be different.

"a_friend_in_mead":nkglmrf5 wrote: Diageo employes 2000 people in Ireland roughly. But breaking down the figure for ireland is difficult as they brew for many countries here[/quote:nkglmrf5]Importantly also: where do the profits go once the workers are paid? With Diageo and Heineken, some goes to shareholders on a foreign stock exchange. With Franciscan Well it stays local. The argument-from-principle is that 100% of your beer money stays local with a craft brewer, whereas with the macros you're paying a dividend to investors overseas. On principle, local is better, even if the cash amounts are less.

[quote:32rfu1p3]TheBeerNut

Doesn't transfer because the tax take will be different. [/quote:32rfu1p3]
Also irish wages are high as things here are expensive. I would imagine the average diageo wage here is higher than the average in Ireland.

Also before going on a local beer rant I am glad when the Irish micros export as it gives them some greater chance of survival. To then give out about imports here is hypocritical of me.