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Heineken called out on mislabelled beers

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Heineken called out on mislabelled beers 9 years 7 months ago #7

Today I overheard a pretty nasty conversation on Today FM re how to tell apart a craft beer from a mass produced beer... and it wasn't funny.

This story has already done damages...

Heineken called out on mislabelled beers 9 years 7 months ago #8

I've been told that they are being investigated hence the sudden PR splurge about it. I believe the charge is "conspiracy to defraud". Looks like C&C are next, thanks to their "Pana Cork Lager".

Heineken called out on mislabelled beers 9 years 7 months ago #9

"giacomorizzo":2m2nsdng wrote: Today I overheard a pretty nasty conversation on Today FM re how to tell apart a craft beer from a mass produced beer... and it wasn't funny.

This story has already done damages...[/quote:2m2nsdng]
Had bad was it??

Heineken called out on mislabelled beers 9 years 7 months ago #10

If it's the same conversation I heard, the guest suggested that most people couldn't tell the difference between craft beer and 'normal' beer then Mat Cooper apologized that his guest has suggested that craft beer was muck. I only caught the end of the interview though.

Heineken called out on mislabelled beers 9 years 7 months ago #11

Apparently Liveline is going to be worth a listen this afternoon.

Heineken called out on mislabelled beers 9 years 7 months ago #12

Andrew did you manage to listen to it? Not easy to tune in from Turin <!-- s:( --><img src="{SMILIES_PATH}/icon_sad.gif" alt=":(" title="Sad" /><!-- s:( -->
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